Toyota is taking another step to improve distracted driving issues by applying for a patent on their new eyelid detection system. This new system scans the driver’s eye and measures the space between the eyelids to calculate how open the driver’s eyes are to determine whether their focus is on the road ahead or a distraction.Toyota states that there is currently technology similar to this on the market today but that it can sometimes falsely detect red eye and therefore not obtain an accurate reading.

The company is still looking to perfect the technology and has plans to perform a series of tests to determine exactly how this new technology could be applied to help combat distracted driving. The company has applied for the patent in order to secure the rights to this advanced idea and continue looking for ways in which to make this technology more viable for in-car use.

Original Source: http://www.autoblog.com/2015/03/23/toyota-self-driving-step-patent-eyelid-detection-device/

 

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At the annual Texas Automotive Writers Association (TAWA) Roundup that took place earlier this month, The 2015 Toyota Sienna, or “Swagger Wagon” as it has been nicknamed, was presented with two different accolades. This vehicle was awarded as both the Family Car of Texas and the Minivan of Texas.

The judging for this year’s competition was conducted by 52 different automotive journalists who test drove a total of 54 vehicles and evaluated them before voting on their favorite in each of the 18 vehicle categories. The 2015 Sienna was selected not only in the minivan category, but the top overall, for its effective combination of convenience, multimedia and safety features that make this a stand-out vehicle and ideal for family-friendly traveling.

Journalists specifically named several available features on the 2015 Sienna that they felt stood out the most. These features include Second-row captain chairs, leather or premium leather trim, three-spoke heated steering wheel, Driver Easy Speak system, Blu-Ray Dual View Entertainment Center and standard second-row Lounge Seating.

 

In our previous blog we brought you the first three videos in the six part series “Making the Mirai” featuring the production of the Mirai, Toyota’s new fuel-cell sedan. Here we have the final three videos in the series that take you through the rest of the journey as the new Mirai travels along the assembly line of the Motomachi Plant. In these last three videos you can watch as the Mirai makes its way through the Chassis and Fuel Cell System Assembly part of the assembly line and then continues on through the final assembly and inspection before this stylish all-new model emerges off the line. Check out the video’s below to see the rest of the Mirai journey!
 
Chassis and Fuel Cell System Assembly:
 

 
 
Final Assembly:
 

 
 
Quality Control & Inspection:
 

A series of videos documenting the production of the all-new Toyota Mirai were recently released by Toyota. The videos include an in-depth look at all of the various assembly-line steps at the Motomachi Plant in Toyota City, Japan.  Additionally, the series also includes a speech delivered to plant workers by Toyota Motor Corporation President Akio Toyoda. Check out the videos below to see the first three clips in the series and get a look at the production of this all-new fuel-cell sedan.
 
President Toyoda Speech:
 

 
 
Plant Interior and Parts Selection:
 

 
 
Vehicle Trim Production:
 

Sales totals for February were recently released by Toyota Motor Sales (TMS), U.S.A., Inc. The company has stated that sales for the Toyota Division increased by 12.1% over February 2014 with a total of 157,472 units sold for the month.

“The auto industry is off to its best start since 2002 as truck demand continues to rise,” said Bill Fay, Toyota division group vice president and general manager. “Toyota light trucks and SUVs, led by RAV4, set a new February record.”

Toyota February Sales:

  • Sales of the Corolla increased by 10% with 27,893 units sold
  • Sales of the Sienna increased by 48.5%
  • Sales of the RAV4 increased by 33%, setting a new record for February
  • Sales of the Tacoma increased by 13% with 12,372 units sold
  • Sales of the 4Runner increased by 37.7%
  • Sales of the Camry increased by over 13% with 32,942 units sold

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A 2015 Toyota Sienna Research & Review page will be released soon Fiore Toyota for all of our customers Hollidaysburg, Altoona, Johnstown, State College and Indiana, PA. On this page you will find important vehicle information such as horsepower and torque capabilities, EPA estimates, safety features, MSRP, powertrain options, convenience and technology features and much more. This page will soon be available under our “Model Lineup” tab so keep checking back and we will alert you to its arrival.

 

The annual list of the World’s Most Admired Companies from Fortune Magazine has named Toyota Motor Company to the top slot for the Motor Vehicle category. The automaker also landed the number 24 spot in the overall ranking, making both positions an increase of one spot up from the company’s 2014 ranking.

Each year, the Hay Group conducts an in-depth survey through the assistance of more than 4,000 securities analysts, executives and directors that choose their top ten companies that they admire from a pre made list. The companies included on the list are analyzed based on nine specific attributes that are critical to the global success of a company including global competitiveness, people management, social responsibility and quality of management.

“We’d like to thank Toyota team members, associates and partners worldwide for helping us achieve this honor,” said Jim Lentz, Toyota Motor North America chief executive officer. “We are dedicated to our customers, communities, and to leading the future of mobility. We’re proud to be recognized as one of Fortune’s World’s Most Admired Companies and a leader in our industry.”

 

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An impressive production milestone will soon be set by the Toyota Mississippi Manufacturing Plant when the 500,000th produced Toyota Corolla officially rolls off of the assembly line. When this vehicle is officially completed it will mean that this milestone has been reached in only four years since this plant has only been open since 2011. This officially makes this the fastest that this goal was achieved compared with any other Toyota plant in the U.S. This is truly a tribute to the hard work and dedication of each of the over 2,000 employees of this plant, in fact, last year alone Toyota Mississippi produced 180,00 Corollas.

“The 500,000th Corolla vehicle is a milestone we’re excited to be celebrating,” said Fred Volf, Toyota Mississippi, vice president of manufacturing. “We are proud to produce the Corolla, and it wouldn’t have been accomplished without the 2,000 dedicated team members who support this operation.”

In addition to being incredibly dedicated to production, the team at Toyota Mississippi is also incredibly dedicated to its local community. In the four year since it first opened its doors, the Plant has contributed to the local area through philanthropic and sustainability efforts and job creation.

 

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Toyota is combining its relationships with Amy Purdy and Daytona International Speedway by making Purdy the official Toyota Camry pace car driver for the 2015 Daytona 500, which airs this Sunday. This will now be the second year that the Toyota Camry has served as the pace car for the “The Great American Race”. Toyota has a long term partnership with the Daytona International Speedway that was formed when the two signed an 11 year contract making Toyota the Speedway’s first founding partner for the development of their “Daytona Rising” project.

Additionally, Purdy has been a spokesperson for Toyota for some time now and most recently starred in “How Great I am”, one of the brand’s two Super Bowl Commercials. Purdy is all about living life without limits, a motto that she has developed following the amputations of both legs below the knee due to a meningitis infection when she was only 19.  Purdy has gone on to be a Paralympic medalist in Snowboarding and was the first runner up on a recent season of Dancing with The Stars, where she captures worldwide attention for being the first double amputee competitor.

“Another exciting moment in my relationship with Toyota,” said Purdy. “As a race fan, I’m thrilled to be invited to be the Honorary Pace Car driver at the biggest race of the NASCAR season – the Daytona 500. This is another opportunity to try something new and be bold in my own life. I can’t wait to visit my fellow Toyota athletes and step into their world by getting behind the wheel of the Camry pace car.”

 

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Here at Fiore Toyota, we’re happy to announce that we’ve released our new 2015 Toyota Prius Research & Review Page so our friends from Hollidaysburg, Altoona, Johnstown, State College, and Indiana, PA can learn everything there is to know about this innovative hybrid. After you’ve read it, come by and visit us at 1000 Logan Boulevard.

Available in five different trims, every version of the new 2015 Toyota Prius is great for long road trips. It can get 48 mpg on the highway*!

To learn about every trim, the great safety features, and much more, read our new 2015 Toyota Prius Research & Review Page.