Toyota Releases Gifony Toyota Remix
A new interactive program called “Gifony” has been released by Toyota, making it possible for fans to create their own custom Toyota DJ mix using the sites and sounds of the Toyota production line. The program is on an interactive platform that features a series of gifs that offer a quick look and sound from various different parts of the assembly line at a few of Toyota’s manufacturing plants. Fans can select as many or as few of the gifs that they like and then the program will piece them together into an incredible, one of a kind mix.
“We wanted to give people a rare glimpse at the story behind how their favorite Toyota cars are made,” said Marjorie Schussel, corporate marketing director at Toyota. “Gifony allows users to experience the thrill of stepping into one of our 10 U.S. manufacturing plants for the first time and entering an exhilarating world of sounds, energy and activity.”
Gifony can be found at http://www.toyota.com/gifony/ where users can find the mixture of gif options to choose from. Check it out today to create your own!
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Toyota Safety Engineer Shares Her Story
Toyota recently shone the spotlight on Dana Buckley, one of the safety engineers at the Toyota Technical Center (TTC). Buckley’s story is a unique one as she seemed to accidently fall into her career through a chance encounter with a Toyota Recruiter at a Society of Women Engineers conference back in 2012. This was a surprise to her as she originally got her degree in biomedical engineering from the Worcester Polytechnic Institute (WPI) with a plan to spend her time building prosthetic limbs for amputees.
“I never expected that exactly what I wanted to do would be offered by a car company,” she says. “I never pictured myself as a typical engineer. I’m not the kind of person who sits around and solves math problems all day.”
Buckley had attended the conference with plans to speak with only representatives from medical development companies but said when she saw the Toyota booth she was compelled to go over and ask them one question; “Who gets to crash the cars?” This bold question irrevocably changed her entire career course as she discovered that she could actually build a career around crashing cars and testing them out to improve safety, thus helping people, which was her goal all along.
Since starting her career with Toyota, she has worked on the all-new Sienna which earned a 5-Star Safety Rating from NHTSA and is now putting her energy into the 2016 Tacoma. Buckley was even able to put her skills to work in a real life crash situation when she had the front end of her 2012 Camry smashed in by a vehicle that ran a stop sign. She said that once she realized that she was unharmed, her instincts immediately kicked in and she began evaluating the crash damage done to her vehicle looking for answers such as why her bumper sheared off after the blow.
“The most important aspect of engineering is asking questions,” Buckley says. “You’ll never have all the answers, but if you don’t ask the questions you can’t even start to figure it out.”
Buckley has had some incredible experiences through her venture into the world of science, and has gone to placed that she never dreamed she’d be. As part of her studies at WPI, she was required to participate in a project outside of her major, which led to go to Thailand and work with a group that was using science to study and classify the quality of life of elephants native to that area. This experience only helped to feed her strong desire to use math and science to improve the lives of others, a passion that she now proudly pursues through Toyota.
Toyota Applies for Patent on Eyelid Detection System
Toyota is taking another step to improve distracted driving issues by applying for a patent on their new eyelid detection system. This new system scans the driver’s eye and measures the space between the eyelids to calculate how open the driver’s eyes are to determine whether their focus is on the road ahead or a distraction.Toyota states that there is currently technology similar to this on the market today but that it can sometimes falsely detect red eye and therefore not obtain an accurate reading.
The company is still looking to perfect the technology and has plans to perform a series of tests to determine exactly how this new technology could be applied to help combat distracted driving. The company has applied for the patent in order to secure the rights to this advanced idea and continue looking for ways in which to make this technology more viable for in-car use.
Original Source: http://www.autoblog.com/2015/03/23/toyota-self-driving-step-patent-eyelid-detection-device/
At the annual Texas Automotive Writers Association (TAWA) Roundup that took place earlier this month, The 2015 Toyota Sienna, or “Swagger Wagon” as it has been nicknamed, was presented with two different accolades. This vehicle was awarded as both the Family Car of Texas and the Minivan of Texas.
The judging for this year’s competition was conducted by 52 different automotive journalists who test drove a total of 54 vehicles and evaluated them before voting on their favorite in each of the 18 vehicle categories. The 2015 Sienna was selected not only in the minivan category, but the top overall, for its effective combination of convenience, multimedia and safety features that make this a stand-out vehicle and ideal for family-friendly traveling.
Journalists specifically named several available features on the 2015 Sienna that they felt stood out the most. These features include Second-row captain chairs, leather or premium leather trim, three-spoke heated steering wheel, Driver Easy Speak system, Blu-Ray Dual View Entertainment Center and standard second-row Lounge Seating.
Part 2 of Mirai Production Series
In our previous blog we brought you the first three videos in the six part series “Making the Mirai” featuring the production of the Mirai, Toyota’s new fuel-cell sedan. Here we have the final three videos in the series that take you through the rest of the journey as the new Mirai travels along the assembly line of the Motomachi Plant. In these last three videos you can watch as the Mirai makes its way through the Chassis and Fuel Cell System Assembly part of the assembly line and then continues on through the final assembly and inspection before this stylish all-new model emerges off the line. Check out the video’s below to see the rest of the Mirai journey!
Chassis and Fuel Cell System Assembly:
Final Assembly:
Quality Control & Inspection:
Videos Released On Toyota Mirai Production
A series of videos documenting the production of the all-new Toyota Mirai were recently released by Toyota. The videos include an in-depth look at all of the various assembly-line steps at the Motomachi Plant in Toyota City, Japan. Additionally, the series also includes a speech delivered to plant workers by Toyota Motor Corporation President Akio Toyoda. Check out the videos below to see the first three clips in the series and get a look at the production of this all-new fuel-cell sedan.
President Toyoda Speech:
Plant Interior and Parts Selection:
Vehicle Trim Production:
Toyota Released February Sales
Sales totals for February were recently released by Toyota Motor Sales (TMS), U.S.A., Inc. The company has stated that sales for the Toyota Division increased by 12.1% over February 2014 with a total of 157,472 units sold for the month.
“The auto industry is off to its best start since 2002 as truck demand continues to rise,” said Bill Fay, Toyota division group vice president and general manager. “Toyota light trucks and SUVs, led by RAV4, set a new February record.”
Toyota February Sales:
- Sales of the Corolla increased by 10% with 27,893 units sold
- Sales of the Sienna increased by 48.5%
- Sales of the RAV4 increased by 33%, setting a new record for February
- Sales of the Tacoma increased by 13% with 12,372 units sold
- Sales of the 4Runner increased by 37.7%
- Sales of the Camry increased by over 13% with 32,942 units sold
2015 Toyota Sienna Page Coming Soon
A 2015 Toyota Sienna Research & Review page will be released soon Fiore Toyota for all of our customers Hollidaysburg, Altoona, Johnstown, State College and Indiana, PA. On this page you will find important vehicle information such as horsepower and torque capabilities, EPA estimates, safety features, MSRP, powertrain options, convenience and technology features and much more. This page will soon be available under our “Model Lineup” tab so keep checking back and we will alert you to its arrival.
Toyota Tops List of World’s Most Admired Companies
The annual list of the World’s Most Admired Companies from Fortune Magazine has named Toyota Motor Company to the top slot for the Motor Vehicle category. The automaker also landed the number 24 spot in the overall ranking, making both positions an increase of one spot up from the company’s 2014 ranking.
Each year, the Hay Group conducts an in-depth survey through the assistance of more than 4,000 securities analysts, executives and directors that choose their top ten companies that they admire from a pre made list. The companies included on the list are analyzed based on nine specific attributes that are critical to the global success of a company including global competitiveness, people management, social responsibility and quality of management.
“We’d like to thank Toyota team members, associates and partners worldwide for helping us achieve this honor,” said Jim Lentz, Toyota Motor North America chief executive officer. “We are dedicated to our customers, communities, and to leading the future of mobility. We’re proud to be recognized as one of Fortune’s World’s Most Admired Companies and a leader in our industry.”
Toyota Mississippi Produces 500,000th Corolla
An impressive production milestone will soon be set by the Toyota Mississippi Manufacturing Plant when the 500,000th produced Toyota Corolla officially rolls off of the assembly line. When this vehicle is officially completed it will mean that this milestone has been reached in only four years since this plant has only been open since 2011. This officially makes this the fastest that this goal was achieved compared with any other Toyota plant in the U.S. This is truly a tribute to the hard work and dedication of each of the over 2,000 employees of this plant, in fact, last year alone Toyota Mississippi produced 180,00 Corollas.
“The 500,000th Corolla vehicle is a milestone we’re excited to be celebrating,” said Fred Volf, Toyota Mississippi, vice president of manufacturing. “We are proud to produce the Corolla, and it wouldn’t have been accomplished without the 2,000 dedicated team members who support this operation.”
In addition to being incredibly dedicated to production, the team at Toyota Mississippi is also incredibly dedicated to its local community. In the four year since it first opened its doors, the Plant has contributed to the local area through philanthropic and sustainability efforts and job creation.
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