A total of 183,791 units were sold by the Toyota Division throughout June according to a report released by Toyota Motor Sales (TMS), U.S.A., Inc., at the beginning of this month. In June of 2014, the Toyota Division’s total was 178,193 units, making this year’s results 3.1% higher. In addition to the monthly sales increase, the brand’s sales for the first half of the year have increased as well as so far in 2015 Toyota has sold 1,072,592 units, rising 4.4% from the first six months of last year.

“Light trucks have boosted the industry to its best first half since 2005,” said Bill Fay, Toyota Division group vice president, and general manager. “Toyota Division was the number one retail brand in June, led by strong Tacoma, RAV4, and Highlander sales.”

June Sales For Toyota:

  • Highlander sales increased by 15% with 13,831 units
  • Sequoia sales increased by 13% with 1,144 units
  • Corolla Sales reached 30,645 units
  • RAV4 sales increased by 10.5% with 24,843 units
  • Camry sales reached 37,408 units
  • 4Runner sales increased by 37% with 8,208 units
  • Avalon sales reached 5,038 units
  • Sienna sales increased by 5.6% with 12,908 units

Fiore Toyota

Once again, Toyota has shown why it’s such a special brand, having two of its cars named to Cars.com’s American-Made list. The top two spots on this year’s list were awarded to the Toyota Camry and Toyota Sienna. The Camry is the first Toyota to take the number one spot in three years, and this marks its fifth number one American-Made ranking.

According to Cars.com, the “American-Made Index rates vehicles built and bought in the United States. Factors include the percentage of parts considered “domestic” under federal regulations, whether the car is assembled in the U.S. and U.S. sales. Models with domestic parts content ratings below 75 percent are disqualified, as well as models built exclusively outside the U.S. or models soon to be discontinued without a U.S.-built successor.”

For the past 13 years, the Camry has held the title of America’s best-selling car and is currently produced in Georgetown, KY at Toyota Motor Manufacturing, Kentucky, Inc. On top of that, the Camry Hybrid, Avalon Hybrid, and Avalon are all produced at the same site. The Kentucky facility is North America’s largest Toyota manufacturing facility and currently provides work to more than 7,500 people. They reach a milestone in production with their 10 millionth cars in 2014 and this fall they plan to begin production of the Lexus ES. With the Lexus ES Toyota also plans to bring 750 new jobs. The Sienna is manufactured at Toyota Motor Manufacturing, Indiana, Inc. which employs 5,000 jobs and is still growing.


 
Towards the end of last month, Toyota added a video to their YouTube channel that followed Carl Edwards as he visited Toyota Motor Sales, Toyota Racing Development, and Toyota Motor Manufacturing. He discussed how impressed he was with the precision and focus that was put into each car and said he really understood why they were the best in the business. To hear exactly what Carl Edwards had to say, watch the video.

FB-4THOFJULY-1

Here at Fiore Toyota we would like to wish all of our drivers in the Hollidaysburg, Altoona, Johnstown, State College, and Indiana, PA areas a fun filled and enjoyable Independence Day Weekend. When the weekend ends, make sure to come see us at 1000 Logan Boulevard, Hollidaysburg, PA 16648 to see our selection of vehicles and take advantage of our savings.

Fiore Toyota

We’re happy to say that the new 2015 Toyota Venza is now in stock here at Fiore Toyota. If you’re in the Hollidaysburg, Altoona, Johnstown, State College, or Indiana, PA area then stop by our store at 1000 Logan Boulevard in Hollidaysburg, PA to get behind the wheel and see how the new 2015 Toyota Venza feels on the road. With three trims and seven colors to choose from, there’s a new 2015 Toyota Venza for everyone.

Powered by either a 2.7L 4-cylinder engine that pumps out 181 hp and 182 lb-ft of torque or a 3.5L V6 engine that produces 268 hp and 246 lb-ft of torque, the it goes above and beyond while cruising down the road.

Safety features for the new 2015 Toyota Venza include a tire pressure monitor system, advanced airbag system, traction control, enhanced vehicle stability control, and more to make your ride as safe as possible.

When it comes to convenience, the new 2015 Toyota Venza doesn’t skimp out. With standard features like an auxiliary audio jack, six speakers, advanced voice recognition, windshield wiper de-icer and many more, the new 2015 Toyota Venza is ready to go. Available features include heated front seats, smart key system, power rear liftgate, panoramic glass moonroof, 13 JBL Synthesis® Speakers including Subwoofer, HID headlights, and more allow the new 2015 Toyota Venza to go above and beyond.

For more information check out the new 2015 Toyota Venza research page.


 
Ensuring the safety of all passengers is something that Toyota Motor Company is dedicated to. Part of keeping all passengers safe is making sure that everyone is properly buckled in, a factor that applies to passengers of all ages. When it comes to younger passengers, proper seat belt usage also means knowing how to properly install and use their car seat, something that can often be confusing given the amount of different types of seats available today.

As part of that mission, Toyota recently teamed up with the Cincinnati Children’s Hospital Medical Center in order to create their new Buckle Up For Life Campaign. Through this campaign, the brand has created a website called buckleupforlife.org that parents can visit in order to find step-by-step instruction on the proper installation of all car seats.  Parents simply have to select the type of seat that they have by answering a few simple questions and then they will be provided with installation instructions.

Check out the video above for more information on the Buckle Up For Life Program.

Fiore Toyota

Edmunds.com has just released their fifth annual Best Retained Value® Awards and Toyota has been named the top non-luxury brand. The awards rank brands based upon their highest projected residual values after five years which is determined by each car’s Emunds.com True Market Value® price when sold brand new.

“Earning the Edmunds.com ‘Best Retained Value®’ award is a great honor and a testament to Toyota’s commitment to quality, durability and reliability, all key ingredients for great value,” said Bill Fay, group vice president and general manager, Toyota Division.

Additionally, Toyota beat out every other brand, with four models earning the top spot in their segments for highest resale value. The Tacoma Pickup, Highlander, Tundra Pickup, and Avalon were all top spot winners, showing exactly why Toyota is such a great brand.

Fiore Toyota

A new Research & Review page on the 2015 Toyota Yaris will soon be released by Fiore Toyota for all of our customers from Hollidaysburg, Altoona, Johnstown, State College and Indiana, PA who are interested in learning more about this all-new model. A full breakdown on each available trim level including starting MSRP and standard features will be provided on this page along with standard safety features, available engine and transmission options, exterior colors EPA estimates and much more. This model will be available under our “Model Lineup” as soon as it is released so keep checking back for more information.

Toyota has released another advertising campaign for the 2015 Toyota Camry, and the focus is once again on Dads. The first campaign featuring this model was the “One Bold Choice Leads to Other” that the brand released around Super Bowl XLIX earlier this year. This new campaign has now aptly been released in celebration of the upcoming Father’s Day holiday and will include two different  videos.

The first video is called “Father’s Day Rodeo” and it features a series of “man on the street” interviews with people in Los Angeles. During the interview, they all discuss how they celebrate Father’s day and what their dad means to them in their life.  Most of them are all quick to admit that they are not the best at remembering to buy Father’s Day gifts, but they also praise their dad for what he has done for them. At the end of the spot, we see all of these individuals picking up the phone and calling their dads just to say that they love them.
 
Father’s Day Rodeo:
 

 
 
The second video is called “Father’s Day Reunion” and it follows the story of one father and son who have had a long-distance relationship for most of the son’s life. The son lives in Los Angeles where he grew up, but his dad has lived in Wyoming since his son was about ten years old and they have had very few Father’s Day celebrations together. In the film we see the two reunited when the son flies out to Wyoming for a visit and we hear them each discuss what their relationship means to them.
 
Father’s Day Reunion:
 

 


 
Toyota has just released a short video titled “The Science Behind ‘Fueled By Oil Creek’”. It’s a short video describing the process behind the hydrogen gas fueling the recently unveiled Toyota Mirai. The Mirai is powered by hydrogen gas gathered from water through the process of electrolysis. Through the use of electricity and with the help of a catalyst the water molecules are broken up into their components of hydrogen and oxygen. The oxygen is let off and hydrogen is kept for fuel. In the Mirai, the process is reversed. The hydrogen is put in and combined with free flowing oxygen to create electricity, with the only by-product being water. Watch the video and hear it directly from the people at Toyota.