390,000 participating Americans have pledged to save approximately 1.5 billion gallons of water, enough to fill 2,300 Olympic-sized swimming pools, over the next year.
“Toyota is committed to using its knowledge, resources, and time to support programs that promote the efficient use of natural resources,” said Kevin Butt, Regional Environmental Director for Toyota. “We’ve been proud to watch the National Mayor’s Challenge for Water Conservation grow in just a few short years from a grass-roots initiative with a handful of mayors to one of the largest water conservation awareness programs in the nation.”
Americans from cities all over the nation plan to reduce water consumption in their homes, yards, and communities in an effort to increase smart water usage and as part of the 4th Annual National Mayor’s Challenge for Water Conservation. Residents from the cities with the highest percentage of pledges will be entered to win prizes like a Toyota Prius v, home improvement store gift cards, and home irrigation equipment. By offering prizes, Toyota and the Wyland Foundation hope to engage residents and to increase public awareness of water usage.
To learn more about the Wyland Foundation and to make a pledge of your own visit http://www.wylandfoundation.org/
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1988 Toyota MR2 – MotorWeek Retro Review
In 1988, Toyota introduced the Supercharged MR2 bringing this popular two-seater model to a whole new level with its impressive upgrade in power along with several upgrades in style. Overall, in comparison to the MR2 from the previous year, this model offered an impressive boost that was loved by Toyota fans.
In terms of a power upgrade, the 1988 MR2’s 1.6L 4-cylinder engine capabilities were increased by 30 percent to 145 hp and 145 lb.-ft of torque through the new supercharger. Additional upgrades and changes to this model included a T-bar roof, SUPERCHARGED logos, enlarged brake booster, larger louvers on the engine cover and wider alloy wheels.
Check out the Younger Toyota blog to take a look at this Retro Review!
Toyota Service Centers
If you are looking for a Toyota Service Center that serves Hollidaysburg, Altoona, Johnstown, State College and Indiana, PA then bring your vehicle down to Fiore Toyota. Our Toyota Service Center is filled with highly trained technicians that will keep your vehicle working at its best.
Toyota recently released three :30 second spots that highlight the advantage to bringing your Toyota to a Toyota Service Center for any repairs or maintenance needs. In the spots, the brand emphasizes that you wouldn’t use just anyone to work on repairs around your house, so why use just anyone to work on your vehicle.
Take a look at all three spots in the videos below and bring your vehicle into our Toyota Service center anytime. We are located at 100 Logan Boulevard in Hollidaysburg, PA and you can make an appointment easily by filling out our Online Scheduling Form.
Toyota Service Centers – Electrician:
Toyota Service Centers – Carpenter:
Toyota Service Centers – House Painter:
Open Road Project from Toyota Launching in Tokyo
Toyota will be testing out the new i-Road ultra-compact EV concept through the Open Road Project starting this July in Tokyo. This year-long project will allow the automaker to evaluate the new concept in terms of both customization and convenient parking. Toyota will be enlisting the assistance of specialist companies and the public in order to assist with the research of this project.
To research convenient parking, Toyota will be working with parking lot operators and commercial property owners to find small, unused spaces in parking lots with accessibility to plug sockets that could be used to park and charge the i-Road. Through this park of the project, Toyota will be focusing on the concept’s convenient size and its ability to be charged by a standard 100V electrical outlet. Toyota will collect feedback from the participants and analyze it to determine the best course of action.
In order to encourage customization, Toyota will provide participants with the opportunity to custom design an i-Road by allowing them to print out 3D images of vehicle parts that have been designed in their choice of color and pattern. A total of 10 i-Road vehicle will be provided to participants for testing, each of the 100 participants will be given one month to test out the model and then provide feedback to Toyota on ways to improve the concept.
Ever since its initial release, the 2015 Toyota Sienna minivan has been a favorite amongst parents and kids alike. Parents appreciate the vehicle’s impressive safety features that earned it an IIHS Top Safety Pick + rating and the Toyota Driver Easy Speak system. The kids on the other hand enjoy its Blu-Ray Dual View Entertainment Center . Recently, this praise was echoed by the Greater Atlanta Automotive Media Association (GAAMA) when they named the 2015 Sienna the “Best 3-Row Family Vehicle”.
The Sienna was selected after an evaluation conducted by journalists at Lake Lanier Islands in Georgia. the Sienna was amongst seven vehicles evaluated by the journalists and was selected as the top winner due to its impressive cargo space and seating area that can comfortably fit up to seven passengers, enhanced driving dynamics and its its redesigned interior and exterior look.
“Our experts considered factors like styling, safety, comfort and efficiency, and the results reflect the best in both innovation and execution,” said GAAMA President Jim Tucker. “The overall winner and each of our category winners are must-drive models for anyone shopping for a new family car.”
Fill out our Online Scheduling Form to set up a test drive of the 2015 Toyota Sienna with Fiore Toyota today! We are located at 1000 Logan Boulevard in Hollidaysburg, PA where we serve customers from Altoona, Johnstown, State College and Indiana, PA.
Toyota Division Releases Sales For April
Throughout the month of April, a total of 177,453 units were sold by Toyota Division according to results released by Toyota Motor Sales (TMS) U.S.A., Inc. Overall, this represents an increase of 0.5% over sales from last April and on a Daily Selling Rate, sales increased by 0.5%.
“Light truck sales have carried the auto industry to its best start in 15 years,” said Bill Fay, Toyota division group vice president and general manager. “The demand for crossover SUVs is off the charts and both the RAV4 and Highlander set April records.”
April Toyota Highlights:
- Camry was the month’s best seller with a total of 34,066 units
- RAV4 sales increased by 22 percent with 22,914 units
- Tacoma sales increased by 12.9 percent
- 4Runner sales increased by 18 percent
- Corolla sales increased 10 percent
- Toyota Light Truck sales increased by 8 percent
- Tundra sales increased by 4.5 percent with 10,681 units
Chris McNamara Shares “The Last Jump”
In a video for Toyota’s 2015 4Runner #KeepItWild campaign, famous rock climber Chris McNamara shares a memorable adventure of the last time he ever went base jumping. In the story he tells that one day a few years back, he spent the day with one of his climbing partners scouting out the perfect place to make a jump in a canyon. The following morning, they got ready and took the jump from their pre-selected location only for Chris, something went terribly wrong.
As soon as he jumped, he could feel that his trajectory was off and that the wind resistance was pulling him in the completely wrong direction from where he had planned to land. He was instead, heading right towards a cliff band with no way of steering himself away from it. Luckily for Chris, he was able to just barely make the cliff band, but he decided then and there that this experience officially marked the time for him to retire from this extreme sport.
Hear him tell the full story in the video above and keep checking back for more stories in the #KeepItWild series.
2015 Toyota 4Runner Helps You #KeepItWild
A new advertisement for the 2015 Toyota 4Runner has been released as part of the brand’s #KeepItWild campaign. This campaign offers a look at the impressive off-roading capabilities of this model while offering a humorous view on how to keep it wild. In the spot, a man is bitten by a snake when he is out photographing nature in a swamp and he immediately springs into action by jumping into his 4Runner and driving through the swamp roads in order to find help.
He finally reaches a group of locals who inform him that the bit is NOT poisonous. Here is where the comedy ensues, however, because the locals speak a different language and as a result, the man thinks they are telling him that it IS poisonous which leaves him bragging to his friends later that he is immune to venom. See the spot for yourself in the video above.
“We know that the future of our society will be built on increasingly sophisticated technological expertise and innovative problem solving,” said Michael Rouse, Toyota USA Foundation President. “That’s why Toyota USA Foundation is proud to support these nonprofits, who are creating exciting opportunities to train and inspire the next generation of leaders in science, technology, engineering and math.”
This exciting announcement comes with $1.9 million in grants throughout the country. These grants will be distributed this spring and will be provided to diverse communities through non-profit K-12 programs. STEM is a national initiative to promote the advancement of Science, Technology, Engineering, and Math in younger generations.
2015 Toyota TeenDrive365 Video Challenge
Toyota has teamed up with Discovery Education once again for the fourth annual Toyota TeenDrive365 Video Challenge. For this year, a there was over 1,000 submissions, which the two companies then narrowed down to ten finalists. The ten finalists videos are now available for viewing on http://www.teendrive365inschool.com/contests/6/vote where the public can go from now until April 30, to view the videos and vote on their favorite. The top selected video will be named the People’s Choice Winner and will receive a $5,000 cash prize.
In addition to the People’s Choice Winner, a first, second and third place winner will be announced after being selected by a panel of judges from Toyota and Discovery education. The first prize winner will receive $15,000 and the opportunity to have their film made into an official Toyota PSA for Distracted driving. The second place winner will receive $10,000 and a behind-the-scenes trip for two to a Velocity network show taping and the third place winner will receive $7,500.
“Each year we are impressed by the creativity and talent of the young filmmakers who enter the Toyota TeenDrive365 Video Challenge and this year was no exception,” said Michael Rouse, President of the Toyota U.S.A. Foundation. “At Toyota we believe that when good ideas are shared great things can happen. We applaud the teens who entered the challenge to share their vision to improve safe driving among their peers.”
The Toyota TeenDrive365 Video Challenge was originally created as a way to promote safer driving habits amongst teen drivers and to showcase the talents of aspiring teenage filmmakers. Each of the video submissions are designed as a PSA to help promote the dangers of distracted driving especially when it comes to cell phone usage and texting.
Check out the video above to see the PSA created from last year’s grand prize winning submission.
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