Toyota Earns Top Non-Luxury Brand Award
Edmunds.com has just released their fifth annual Best Retained Value® Awards and Toyota has been named the top non-luxury brand. The awards rank brands based upon their highest projected residual values after five years which is determined by each car’s Emunds.com True Market Value® price when sold brand new.
“Earning the Edmunds.com ‘Best Retained Value®’ award is a great honor and a testament to Toyota’s commitment to quality, durability and reliability, all key ingredients for great value,” said Bill Fay, group vice president and general manager, Toyota Division.
Additionally, Toyota beat out every other brand, with four models earning the top spot in their segments for highest resale value. The Tacoma Pickup, Highlander, Tundra Pickup, and Avalon were all top spot winners, showing exactly why Toyota is such a great brand.
![[Facebook]](https://www.gofioretoyota.com/blogs/586/wp-content/plugins/bookmarkify/facebook.png)
![[LinkedIn]](https://www.gofioretoyota.com/blogs/586/wp-content/plugins/bookmarkify/linkedin.png)
![[Twitter]](https://www.gofioretoyota.com/blogs/586/wp-content/plugins/bookmarkify/twitter.png)
![[Yahoo!]](https://www.gofioretoyota.com/blogs/586/wp-content/plugins/bookmarkify/yahoo.png)
![[Email]](https://www.gofioretoyota.com/blogs/586/wp-content/plugins/bookmarkify/email.png)
Fiore Toyota To Release Page On 2015 Yaris
A new Research & Review page on the 2015 Toyota Yaris will soon be released by Fiore Toyota for all of our customers from Hollidaysburg, Altoona, Johnstown, State College and Indiana, PA who are interested in learning more about this all-new model. A full breakdown on each available trim level including starting MSRP and standard features will be provided on this page along with standard safety features, available engine and transmission options, exterior colors EPA estimates and much more. This model will be available under our “Model Lineup” as soon as it is released so keep checking back for more information.
Toyota Celebrates Dads In New Campaign
Toyota has released another advertising campaign for the 2015 Toyota Camry, and the focus is once again on Dads. The first campaign featuring this model was the “One Bold Choice Leads to Other” that the brand released around Super Bowl XLIX earlier this year. This new campaign has now aptly been released in celebration of the upcoming Father’s Day holiday and will include two different videos.
The first video is called “Father’s Day Rodeo” and it features a series of “man on the street” interviews with people in Los Angeles. During the interview, they all discuss how they celebrate Father’s day and what their dad means to them in their life. Most of them are all quick to admit that they are not the best at remembering to buy Father’s Day gifts, but they also praise their dad for what he has done for them. At the end of the spot, we see all of these individuals picking up the phone and calling their dads just to say that they love them.
Father’s Day Rodeo:
The second video is called “Father’s Day Reunion” and it follows the story of one father and son who have had a long-distance relationship for most of the son’s life. The son lives in Los Angeles where he grew up, but his dad has lived in Wyoming since his son was about ten years old and they have had very few Father’s Day celebrations together. In the film we see the two reunited when the son flies out to Wyoming for a visit and we hear them each discuss what their relationship means to them.
Father’s Day Reunion:
The Science Behind The Toyota Mirai
Toyota has just released a short video titled “The Science Behind ‘Fueled By Oil Creek’”. It’s a short video describing the process behind the hydrogen gas fueling the recently unveiled Toyota Mirai. The Mirai is powered by hydrogen gas gathered from water through the process of electrolysis. Through the use of electricity and with the help of a catalyst the water molecules are broken up into their components of hydrogen and oxygen. The oxygen is let off and hydrogen is kept for fuel. In the Mirai, the process is reversed. The hydrogen is put in and combined with free flowing oxygen to create electricity, with the only by-product being water. Watch the video and hear it directly from the people at Toyota.
2015 Toyota Sienna Research Page Now Posted
Fiore Toyota now has the 2015 Toyota Sienna available to purchase in the Hollidaysburg, Altoona, Johnstown, State College, and Indiana, PA area. Coming in five different trims and nine different colors there’s a Sienna for everyone. Come in and see us at 1000 Logan Blvd in Hollidaysburg, PA to get behind the wheel and give it a test drive.
Backing the 2015 Toyota Sienna is a 3.5L V6 engine that produces 266 hp and 245 lb-ft of torque. All models come standard with an automatic six-speed transmission as well as front wheel drive, select models powered by all-wheel drive.
Safety is a key feature for the Sienna, front and rear energy-absorbing crumple zones, front seat-mounted side airbags, side curtain airbags, and an advanced front airbag system are just a few of the key features incorporated to keep every passenger safe.
With five trims available, the Sienna can be purchased for an MSRP as low as $28,600* for the Sienna L. Available trims have a variety of features including 10 speaker set ups, second row lounge seat captain’s chairs, a high resolution touch screen display, and a heated steering wheel. Check out our research and review page for more information.
If you would like to take a test drive in the 2015 Toyota Sienna with Fiore Toyota fill out our online Scheduling Form and then head on down to see us here at 1000 Logan Boulevard in Hollidaysburg, PA.
*Manufacturer’s Suggested Retail Price, excludes the Delivery, Processing and Handling Fee of $825 for Cars, $885 for Small/Light Trucks (Sienna, RAV4, Highlander Gas, Highlander HV, 4Runner, Tacoma and Venza), $1100 for Large Trucks (Tundra), and $925 for Large SUVs (Sequoia and Land Cruiser). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota’s charge for these services is called the “Delivery, Processing and Handling Fee” and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota’s overall pricing structure. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally required equipment. The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. Actual dealer price will vary.
Toyota Mirai – Fueled by Oil Creek
A couple of months ago, Toyota released a new series called “Powered by Everything”. Through this series, the brand is highlighting how the all-new Toyota Mirai can be powered by anything that can be used to produce hydrogen power.
In the newest video in the series, Toyota took a trip out to Oil Creek, the site of the first production oil well. This creek originally was used to gather oil to use for fuel and now, the water is used to produce hydrogen to power this innovative new Toyota model.
“This small Pennsylvania town saw the boom and bust of the oil industry, making it the perfect place to tell the story of hydrogen as a future fuel and the Toyota Mirai,” Martin said. “The residents’ genuine curiosity and enthusiasm for the next step in our country’s transportation story can inspire us all to think differently about energy and technology.”
Check out the video above to see how the Toyota Mirai is Fueled by Oil Creek!
May 2015 Sales Announced by Toyota Motor Sales
According to Toyota Motor Sales (TMS) U.S.A. Inc., the Toyota Division sold a total of 212,908 units during May 2015. Additionally, the brand’s Daily Selling Rate (DSR) for the month increased by 2.2 percent over their DSR from May of 2014.
“Strong May results boosted the industry to the best sales pace since last summer,” said Bill Fay, Toyota Division group vice president and general manager. “Toyota Division light trucks reported a best-ever May, helping Toyota to over 200,000 units for the month.”
Toyota May Sales:
- Sales of the Highlander increased by 25.2 percent
- Sales of the Camry reached close to 44,000 units
- Sales of Toyota light trucks increased by 13.5 percent and set a new May record
- Sales of the RAV4 increased by 22.8 percent with 28,808 units
- Sales of the Corolla reached 36,768 units
- Sales of the Tundra and Tacoma reached a combined total of more than 29,000 units
2015 Avalon Page Coming Soon
Fiore Toyota customers who live near Hollidaysburg, Altoona, Johnstown, State College or Indiana, PA that are interested in the 2015 Avalon will be happy to know that we will soon be releasing a Research & Review page on this all new model. This page will provide a detailed description on this all-new model complete with important vehicle information such as trim levels, powertrain options and capabilities, safety features, technology and convenience features, EPA estimates, MSRP and much more. To learn all of these facts and more about the 2015 Toyota keep checking back here and we will let you know when this page has been released.
Toyota AMT Program Graduates Enter Workforce
Back in 2013 Toyota and Alamo Colleges teamed up in order to create the Advanced Manufacturing Technician (AMT) program. Through this program, the two companies were looking to invest in the future workforce of the manufacturing industry by providing students interested in a manufacturing degree and career the chance to work while they learn.
The AMT combines traditional classroom learning with paid, hands-on experience at world-class manufacturing facilities offering the students the chance to graduate with a degree as well as real-world work experience. Currently the program has been implemented in eight different states and there are over 100 participants.
Recently, Toyota Texas and Alamo Colleges celebrated the first nine graduates of the program in the Bexter County area by making them full-time team members of Toyota Texas.
“The graduates’ incredible efforts, excellent teamwork and dedication to continuous improvement impressed everyone at Toyota, so we extended full-time job offers to all nine graduates who applied,” said Joe DaRosa, president of Toyota Texas. “Our partnership with Alamo Colleges demonstrates that when good ideas are shared, great things can happen, and we’re thrilled that these fine young graduates will join our team.”
The entire staff here at Fiore Toyota would like to wish all our customers from Hollidaysburg, Altoona, Johnstown, State College and Indiana, PA, a very happy Memorial Day. We would also like to thank all the men and women who have served in the armed forces, as well as those who continue to do so. Now through the end of the month, we will be running some exclusive new and used vehicle specials. They will only be around for a short time, so be sure to come in and take advantage of the one you want!
Connect with us
Recent Blog Entries
- Why Go Electric in Central Pennsylvania? Toyota’s Hybrid and EV Lineup Explained for Hollidaysburg Drivers
- Discover Fiore Toyota’s Monthly Offers on New Toyota Models
- Toyota 4WD, Explained for Drivers Who Actually Want to Understand It
- Drive Smarter with Fiore Toyota’s Monthly Finance Offers
- Built for the Wild: The 2026 Toyota TRD Pro Lineup Lands at Fiore Toyota